Insights
Practical notes on AI agents, eCommerce operations, and building more leverage into the business.
May 12, 2026
# The Rise of Agentic Commerce: How to Optimize Your Shopify Store for AI Shopping Agents (2026)In mid-2026, the ecommerce landscape hasn't just sh...
Read articleMay 12, 2026
# The Rise of Agentic Commerce: How to Optimize Your Shopify Store for AI Shopping Agents (2026)In mid-2026, the ecommerce landscape hasn't just sh...
Read articleMay 12, 2026
Agentic CommerceThe future of ecommerce is autonomous agents.
Read articleMay 12, 2026
Test
Read articleMay 11, 2026
Beyond Chatbots: The Rise of Agentic Ecommerce Most DTC brands are approaching 2026 with a fundamental misunderstanding of artificial intelligence....
Read articleMay 10, 2026
While most DTC founders are still debating whether to increase their Meta spend or pivot to TikTok Shop, the brands pulling ahead in 2026 have move...
Read articleMay 10, 2026
Test body
Read articleMay 09, 2026
# Agentic-First Shopify: How to Optimize Your Store for AI Shopping Agents in 2026The era of passive e-commerce is over. In May 2026, we aren't jus...
Read articleMay 08, 2026
The Rise of the Machine Shopper: Why Agentic Ecommerce is the Next Frontier for Shopify BrandsIn 2026, the most influential customer visiting your ...
Read articleMay 07, 2026
In 2026, the traditional ecommerce funnel has been completely upended. For over a decade, the goal was to capture human attention through SEO, soci...
Read articleMay 07, 2026
In 2026, the most influential customer visiting your Shopify store might not even have a heartbeat. They don't care about your high-resolution life...
Read articleMay 07, 2026
The Agentic Commerce Stack: How to Make Your Shopify Store "Agent-Ready" in 2026The era of passive ecommerce is officially dead. Between January 20...
Read articleMay 06, 2026
The Rise of the Machine Shopper: Why Agentic Ecommerce is the Next Frontier for Shopify BrandsIn 2026, the most influential customer visiting your ...
Read articleMay 05, 2026
In 2026, the most influential customer visiting your Shopify store might not even have a heartbeat.They don’t care about your high-resolution lifes...
Read articleMay 04, 2026
In 2026, the most influential customer visiting your Shopify store might not even have a heartbeat. They don't care about your high-resolution life...
Read articleMay 03, 2026
# The Rise of the Machine Shopper: Why Agentic Ecommerce is the Next Frontier for Shopify BrandsIn 2026, the most influential customer visiting you...
Read articleMay 03, 2026
In 2026, the most influential customer visiting your Shopify store might not even have a heartbeat. They don't care about your high-resolution life...
Read articleMay 03, 2026
Test body
Read articleMay 02, 2026
Agentic Commerce 2026: Why Your Shopify Store Needs to Speak "Agent" Now The digital storefront is moving from human-read to machine-executable. I...
Read articleMay 01, 2026
For the last three years, the ecommerce world has been obsessed with "AI Chatbots." You've seen them: the little bubbles in the corner of every sit...
Read articleApr 30, 2026
The ecommerce landscape is shifting beneath our feet. We've spent the last decade optimizing for human eyes and Google's search spiders, but a new ...
Read articleApr 29, 2026
The Next Frontier: Agentic Ecommerce The ecommerce landscape is shifting beneath our feet. We are moving from a world of passive search and manual ...
Read articleApr 28, 2026
The ecommerce landscape is shifting beneath our feet. For the last decade, we focused on "conversion rate optimization" for humans browsing on mobi...
Read articleApr 27, 2026
Agentic Ecommerce: Is Your Store Ready for the Rise of AI Agents?The landscape of online shopping is undergoing its most radical transformation sin...
Read articleApr 27, 2026
Agentic Ecommerce: Is Your Store Ready for the Rise of AI Agents?The landscape of online shopping is undergoing its most radical transformation sin...
Read articleApr 26, 2026
Agentic Commerce: How to Optimize Your Store for the AI Agent EraWe are no longer just selling to humans; we are selling to AI agents.1. What is Ag...
Read articleApr 25, 2026
While most DTC founders are still debating whether to bump Meta spend by another 10%, a different kind of brand is pulling ahead -- and they aren't...
Read articleApr 25, 2026
Test body
Read articleApr 24, 2026
In January 2026, Google launched its Universal Commerce Protocol.
Read articleApr 23, 2026
Two years ago, the idea of an AI agent browsing your store and making a purchase decision on behalf of a consumer sounded like science fiction.
Read articleApr 22, 2026
Your ecommerce store was built for humans.
Read articleApr 21, 2026
You built your first ecommerce store, filled it with product pages, optimized your images, wrote descriptions that read like sales reps, and watche...
Read articleApr 21, 2026
Un-agented means your operations run on people doing things that could be handled by a system — but no system exists, so the people keep doing them.
Read articleApr 21, 2026
Not directional math — actual numbers, with sourced assumptions, applied to a realistic Shopify store.
Read articleApr 21, 2026
I wrote the product descriptions, set up the Klaviyo flows, handle the customer service tickets, and monitor order fulfillment.
Read articleApr 20, 2026
For the past decade, DTC brands competed on two axes: ad spend and SEO.
Read articleApr 19, 2026
Zero-Click Commerce: How AI Agents Are Rewriting the Rules of DTC Sales Your website is becoming a backend.
Read articleApr 18, 2026
Most DTC brands think they have an AI strategy.
Read articleApr 17, 2026
Most brands are still optimizing checkout flows and A/B testing hero images.
Read articleApr 16, 2026
Let me paint a picture of where ecommerce is heading in 2026.
Read articleApr 15, 2026
They're missing the entire category that moves the most revenue - and it's the one nobody is talking about yet.
Read articleApr 13, 2026
The ecommerce landscape is shifting faster than ever.
Read articleApr 10, 2026
The Shopping Trip Nobody's Talking About Your customer doesn't open a browser.
Read articleApr 09, 2026
Let me paint a picture of where ecommerce is headed — and it doesn't involve a customer visiting your website.
Read articleApr 01, 2026
For the past two years, "AI for ecommerce" meant chatbots and product recommendation widgets.
Read articleMar 08, 2026
CNET's viral article "OpenClaw: Everything You Need to Know About This Viral Open-Source AI Agent" isn't just getting clicks — it's bringing AI age...
Read articleMar 08, 2026
It's being called the most "unsettling" AI paper of the year.
Read articleMar 08, 2026
Shopify isn't just keeping up with AI — they're betting the entire future of commerce on agents.
Read articleMar 08, 2026
OpenAI just dropped GPT-5.4, and the headline feature isn't better conversation — it's agentic capabilities designed to work directly on computers.
Read articleMar 08, 2026
It's the stuff of science fiction — except it just happened.
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